Lema strengthens its presence in Vietnam with two exclusive events dedicated to lifestyle and the excellence of Italian design. The gatherings will take place on October 23rd at EuroStyle Saigon Center and on October 25th at EuroStyle Heritage Center in Hanoi.
Sự kiện “Feel At Home, Bespoke Living” tại EuroStyle Heritage Center – Hà Nội
Organized in collaboration with EuroStyle — a leading name in Vietnam’s high-end interior design scene —and Stefano Ricci, the icon of Italian sartorial luxury, both events celebrate the encounter between design, innovation, and craftsmanship.
Đại diện Lema chụp ảnh cùng CEO và đại diện của EuroStyle
Founded in the heart of Italy’s Brianza furniture district, Lema has embodied the essence of Made in Italy for over fifty years: a perfect balance between artisanal tradition and advanced industrial production. Under the creative direction of A++ Group, the company develops tailor-made furnishing systems designed to express contemporary living with elegance and functionality.
The upcoming Vietnamese events will offer guests an immersive experience into the Lema world, showcasing interior settings that embody the brand’s philosophy: an intimate and refined concept of living where comfort meets innovation.
Sự kiện “Feel At Home, Bespoke Living” tại EuroStyle Saigon Center – Sài Gòn
“Vietnam is a dynamic country, with a design culture increasingly attentive to quality and the authenticity of Made in Italy. Through this new presence, we aim to establish a lasting dialogue with an audience that is both discerning and curious—bringing our idea of home—elegant, welcoming, and tailor-made—to the heart of Southeast Asia” — Angelo Meroni, President of Lema
The star of the events will be Lema’s iconic Breathing Wardrobe, featuring the exclusive Air Cleaning System —a technology inspired by aerospace research that combines nanotechnology and UV light to eliminate up to 90% of odors, bacteria, and mold. This intelligent system preserves the quality and beauty of fabrics, transforming the wardrobe into a true sartorial sanctuary.
Đại diện Lema tham quan không gian tại EuroStyle Saigon Center
In synergy with Stefano Ricci, the master of bespoke menswear, Lema reaffirms its commitment to excellence and innovation, creating a unique dialogue between fashion and interior design, between the art of dressing and the art of living.
“Lema’s success around the world stems from its ability to interpret diverse lifestyles while preserving the brand’s Italian soul. Personalization, the balance between technology and craftsmanship, and a tailor-made attention to detail are the values that allow us to offer an authentically Made in Italy experience everywhere. These principles are the key to our identity and will continue to guide our international expansion” — Diego Romano, Commercial Director of Lema
Sự kiện “Feel At Home, Bespoke Living” tại EuroStyle Saigon Center – Sài Gòn
Titled “Feel at Home”, the experience is an invitation to discover a new way of living high-end design: authentic, bespoke, and technologically advanced. Throughout the two evenings, guests will have the opportunity to meet Stefano Ricci’s master tailors, explore the finest materials, and experience firsthand the harmony of heritage, innovation, and design that defines Lema’s DNA.
Không gian networking của sự kiện
With this dual initiative, Lema and EuroStyle reaffirm their shared commitment to promoting a refined and personalized concept of living—perfectly aligned with the evolving tastes of both Vietnamese and international clientele.
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LEMA
Lema, one of the finest interpreters of Italian style, was founded in 1970 by the Meroni family, which continues to lead the company across four generations. Under the new artistic direction of A++, Lema has renewed its vision, strengthening its Casa and Contract divisions, working synergistically to offer tailor-made solutions for every design need. A pioneer in modular and customisable systems, with iconic designs such as the renowned Armadio al Centimetro and the Selecta modular system, Lema evolves its concept by embracing a vision of ‘design for living’, where elegance meets versatility. Its sophisticated furnishings ensure quality and customisation for private residences, hotels, and commercial spaces across the globe. With its custom-made approach and extensive expertise, Lema is the ideal partner for architects and interior designers, transforming every design vision into a unique and refined project.
Press Office: R+W, tel. 02 33104675; Claudia Mosca, email claudia.mosca@r-w.it | Valeria Portinari, email valeria.portinari@r-w.it
